Nielsen McAllister has been delivering award-winning PR and associated marketing communications since 1990.
Based in Derby, in the heart of the Midlands and conveniently at the centre of the UK’s transport network, we service clients from right across the UK, Europe, North America and beyond.
Primarily a specialist in B2B public relations, we excel in a number of sectors, including packaging & print, property & construction, and professional services.
Since appointing Nielsen McAllister, the BCMPA’s profile has been transformed in the national trade press across a wide range of sectors. And from this, we have seen a significant rise in the number of enquiries we receive.
Rodney Steel, Chief Executive, BCMPA
Nielsen McAllister has delivered fantastic awareness of WaveGrip amongst our target customers. They have delivered on all fronts with widespread media coverage, social media interaction and increased customer leads.
Aaron McIvor, Managing Director, WaveGrip
I’ve worked with Nielsen McAllister for nearly 10 years and have found them very helpful to journalists. They provide us with regular news and understand the pressures of deadlines that we work to. Their detailed understanding of the print and packaging industry is a real boost for any journalist new to the sector.
Phil Chadwick, Editor, Packaging News
We have enjoyed a long and extremely successful partnership with Nielsen McAllister over the past 30 years. The company’s excellent relationships with the UK & International packaging press, and associated media in particular, have been of tremendous benefit to us.
Torsten Giese, Marketing Manager, Ishida Europe
In appointing Nielsen McAllister, we were testing the water in terms of employing a PR agency - and we have been delighted with the results achieved. The agency is hard-working and proactive and has been instrumental in helping to further raise the profile of our business.
Peter Conner, Director, Pollard Boxes
Nielsen McAllister has been fantastic from the very start and I've been particularly impressed by the quality of coverage and advice we’ve received. Nulogy is definitely getting solid value for money from the PR and communications support. Thank you for the great work.
Josephine Coombe, Managing Director UK, Nulogy
We can turn our hand to almost anything. But we have some particular expertise in key sectors. And we love working with businesses in the Midlands.
Our SectorsPosted on 29/06/2020
Public opinion has always mattered - and while social media channels can sometimes provide some useful anecdotal feedback, they can never replace the detailed analysis of a comprehensive market research study...
Posted on 19/06/2020
The value of Instagram is often questioned by B2B marketers, largely due to the conventional notion that different social media platforms work better for different types of brand. But is this really the case?
