Clients have ranged from machinery and plant manufacturers operating in the quarrying, recycling and agriculture sectors to large-scale cladding manufacturers, glass lamination specialists and housing developers.
PR & communications
From new projects and product launches to positioning your firm as leaders in your field, we can help to channel your PR via press releases, features, thought leadership and technical articles.
We’ve built up strong relations with your target media and will create a tone of voice that will strengthen your brand consistency.
We provide exhibition, conference and open day support to maximise your contact with customers and journalists in your target sectors, whether through the likes of Architects’ Journal, Construction News or Quarry Management.
We will ensure you get the most out of your budget before, during and after such events.
Are you taking full advantage of social media? Nielsen McAllister can help to create an agreed schedule of relevant and regular messages, carefully honing them for the right audience and recommending images or videos that are likely to gain the most positive attention for your brand.
We have been delighted with the integrated PR service provided by Nielsen McAllister. From the early years building our profile within the trade media to now creating greater engagement across social media, we are extremely pleased with the results they continue to deliver.
Peter Conner, Commercial Director, Pollard Boxes
Since appointing Nielsen McAllister, the BCMPA’s profile has been transformed in the national trade press across a wide range of sectors. And from this, we have seen a significant rise in the number of enquiries we receive.
Rodney Steel, Chief Executive, BCMPA
I’ve worked with Nielsen McAllister for nearly 10 years and have found them very helpful to journalists. They provide us with regular news and understand the pressures of deadlines that we work to. Their detailed understanding of the print and packaging industry is a real boost for any journalist new to the sector.
Phil Chadwick, Editor, Packaging News
The team at Nielsen McAllister has been instrumental in helping us build our reputation and awareness levels in the UK and across Europe. Their responsive and insightful service has allowed us to secure significant media coverage highlighting the successes of our clients in working with Nulogy.
Josephine Coombe, Managing Director Europe, Nulogy
We have enjoyed a long and extremely successful partnership with Nielsen McAllister over the past 30 years. The company’s excellent relationships with the UK & International packaging press, and associated media in particular, have been of tremendous benefit to us.
Torsten Giese, Marketing Manager, Ishida Europe
We can turn our hand to almost anything. But we have some particular expertise in delivering key content for businesses. Find out more about our range of services that will deliver for you.View Our Services