Derby-based public relations and communications specialist Nielsen McAllister has welcomed the latest member to its growing team, with the appointment of Rhiannon Hopper as Account Executive.
The 21-year-old from Swadlincote recently graduated from Warwick University, where she studied English Literature with Film. During her three-years there, Rhiannon developed her passion for copywriting, content creation and communications, as well as working as deputy social media manager for The Boar, the university’s award-winning student newspaper.
At Nielsen McAllister, Rhiannon will provide support for the team across the agency’s client base, working on existing media relations and social media programmes and assisting in the development of new client proposals.
“I am thrilled to become part of the team at Nielsen McAllister,” said Rhiannon. “To join such a respected and well-established agency at the start of my PR career journey is a hugely exciting opportunity.
“I am very much looking forward to developing my industry knowledge and utilising my creative and literary skills to build positive publicity for our clients.”
Bob Bushby, Nielsen McAllister’s managing director said: “Despite the challenges of the past 18 months, we are seeing increased demand for our PR and communications services.
“Rhiannon’s skills, enthusiasm and drive for learning are already clear to see and we have no doubt that she will be a real asset to the agency.”
Based on Green Lane, Nielsen McAllister has for over 30 years been providing business-to-business communications for companies in the packaging and print construction, industrial and pharmaceutical sectors.
Rhiannon is the agency’s fourth appointment this year, as the business continues to build its presence and sector reach for its growing UK and global client base.
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