In Bob's latest blog he takes us on a journey back to the early days of PR at Nielsen McAllister. While the tools and technology have evolved since the 90s, the core principles of good PR remain timeless.
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Taking advantage of the support Nielsen McAllister offers to employees around charity work, earlier this year Hannah went volunteering in Kenya. Six months on, she revisits this once-in-a-lifetime experience.
Threads and Bluesky are leading a social media shift away from X. Find out what makes them the platforms to watch.
Nielsen McAllister has become the latest sponsor of the charity’s 100 Club, pledging £100 for each of the next 12 months which will help feed 20 children for three days a month – equating to 240 children a year.
Tom draws a link between self-publishing, and the way that businesses communicate to their audiences.
Novels and press releases have very little in common but when it comes to editing, how do they compare?
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