The holiday season is on the way, so Alona has given us some marketing (and non-marketing) book recommendations.
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Looking back at her previous blog on PR mistakes and hitting rock bottom, Alona was inspired to look into past PR Crises.
After spending many years in B2C PR, Alona's switch to the B2B model of Nielsen McAllister was an opportunity to understand how they differ.
This week marks exactly one year since Alona became immersed in the sweet world of packaging, logistics, and printing.
Alona shares her experiences of being a journalist and PR professional in Ukraine.
In her latest blog, Alona talks about writers throughout the ages, and how they always hit the mark - in whatever circumstances they saw fit.
Alona's most recent blog looks at the easiest way to describe what we 'actually' do here at Nielsen McAllister. The best way to do that, is through the best movies about PR.
Derby PR & communications agency Nielsen McAllister has appointed a new specialist, Alona Vvedenska, who has arrived in the UK after fleeing her home in war-torn Ukraine.
The newest member of the Nielsen McAllister team, Alona, discusses her experiences of being a Ukrainian in the UK.
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