Business networking events are brilliant for finding out about your peers. The team at Nielsen McAllister reflects on their favourite events organised by Marketing Derby.
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In today’s 24-hour digital world, with continuous social feeds, Bob is eternally grateful that he grew up in the non-Smartphone era.
Bob believes the best PR writing must always retain the personal touch.
Bob believes the human touch will always have an important role in PR and communications, despite the latest developments in technology.
Bob's take on the importance of communication and marketing in helping businesses survive and prosper in a recession.
Bob explains why the shower is a great place for creative inspiration, strategic thinking and planning for his ongoing PR and communication activities.
In his latest blog, Bob is talking about why the communications world needs to keep abreast of changing cultural references.
Bob, in his latest blog, is talking about why award nominations and wins are an important part of the communications programme.
In a tenuous link with Valentine's Day, we asked the team to explain why we love working in an agency. Here's what we said...
We asked the team for their predictions about the year ahead... and created this handy guide to the top trends likely to dominate our thoughts.
Bob is acting like a real Grinch with Christmas just around the corner... But the question remains - when is it OK to become 'Christmassy'?
Clearing the attic caused our MD to think about our response to change and the recent impact of the new team members at Nielsen McAllister...
Reader, I am worried. A recent email from Marks & Spencer has informed me that last month I was the #14 shopper of yoghurt at the company’s Derby city centre store, a feat which apparently puts me in the ‘superstar shopper’ category...
There was a time when ‘cancel’ referred mainly to hotel and restaurant reservations and a ‘troll’ was a being in Scandinavian folklore...
The coronavirus pandemic has led to much talk about what the world will be like when we eventually emerge on the other side...
In the early days of March, with Nielsen McAllister approaching its 30th anniversary, I wrote on my To Do list: Musings of an Ageing PR Hack...
We take our digital world for granted...
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