Nielsen McAllister has appointed the former editor of Packaging News, Philip Chadwick, as Senior Consultant to bolster the firm’s offering to clients in the packaging and associated industries.
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In Bob's latest blog he takes us on a journey back to the early days of PR at Nielsen McAllister. While the tools and technology have evolved since the 90s, the core principles of good PR remain timeless.
Taking advantage of the support Nielsen McAllister offers to employees around charity work, earlier this year Hannah went volunteering in Kenya. Six months on, she revisits this once-in-a-lifetime experience.
Nielsen McAllister has become the latest sponsor of the charity’s 100 Club, pledging £100 for each of the next 12 months which will help feed 20 children for three days a month – equating to 240 children a year.
Tom draws a link between self-publishing, and the way that businesses communicate to their audiences.
Novels and press releases have very little in common but when it comes to editing, how do they compare?
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