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Chadwick has extensive experience in B2B publishing, and has covered the packaging and print market, as a journalist, for over 20 years. As editor of Packaging News, he built on its already strong reputation and made it a market-leading title for the industry. Chadwick has expertise and knowledge of the packaging supply chain, from design and manufacturing to technology and sustainability.
Chadwick said: “The packaging sector is facing multiple challenges this year – from legislative reform to choppy market conditions. But this is a creative, inventive and innovative industry that can deal with almost anything it faces. I’m excited to be working with Nielsen McAllister’s packaging clients to help them grow their business and communicate their unique products and services.”
The move enhances Nielsen McAllister’s proven experience of helping clients in the packaging sector. The agency delivers PR, social media and communications strategy to a range of national and international businesses, including Berry Global, BCMPA and Nulogy.
Simon Wildash, managing director, added: “Phil’s knowledge of the packaging sector, and industry expertise, will benefit our clients hugely. He will help create compelling and engaging content, make important contributions to our packaging portfolio and build further into the future.”
Prior to joining Packaging News, Chadwick worked on the news and features desks at Print Week. He started at Packaging News in 2010, becoming editor in 2014 – a position he held for nine years.
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