Using public relations to share your business message

Our Sectors

PR & communications

Your business or organisation is doing wonderful things, your products and services are as good or better than your competitors, but you believe you deserve a bigger slice of the market.

This is where public relations can make a real difference. Nielsen McAllister knows the media and we know how to create engaging, relevant and eye-catching content that will help to boost your profile and reputation.

But Why Us?

Engaging content & media relations

Our team of PR experts includes ex-journalists and marketing professionals who know how to turn your news into engaging and well-written press releases, features and thought-leadership articles.

We also have an excellent understanding of how the media works, which is invaluable if you need our help in crisis management. And our relationships with editors and influencers is second-to-none, so we can maximise your press coverage to provide real results.

Research & planning

Careful and strategic planning is key to a successful PR campaign. When you engage Nielsen McAllister, we will first sit down with you to understand your business and your objectives, to ensure you get the results you want.

We pride ourselves on our research capabilities – not just in researching your market and competition, but providing usable market research data through engagement with your potential customers.

Awards & events

Nielsen McAllister has won multiple awards over the years for our clients. Awards can help your business gain media coverage and new business interest, but they can also boost staff morale and help attract the best new recruits.

Our services also include exhibition and conference support – throughout Europe and beyond – as well as helping you to organise roundtable discussions, site open days, media visits, product launches and other PR events.


We helped our client WaveGrip gain and share consumer insights into its products.

All Services

Related case studies

Don't just take our word for it

Packaging & print, property & construction, professional services

We can turn our hand to almost anything. But we have some particular expertise in key sectors. And we love working with businesses in the Midlands.

Our Sectors